Written By Ugochi Obiajunwa
CLICK ARROWS TO THE LEFT/RIGHT OF ABOVE IMAGE TO VIEW GALLERY
The e-Commerce store, Fashpa, has launched its diffusion label tagged ‘MEL’ meaning honey in Latin.
The new label was derived from Fashpa’s founder’s middle name, but also inspired by Fashpa’s Vision, Mel (Mel is an acronym for Making Everyone Luxury).
This label is a completely new line designed by the Fashpa design team.
Mel is a fun, girly wearable collection that also captures the chic minimalist energy of Fashpa targeted at a style conscious customer, who wants quality clothes at an affordable price.
A report shows that the new label is more trend focused and the first collection consists of a range of RTW (ready to wear) linen tops, sport style trousers, silk pyjamas set and cotton shirt dresses, mixing key fashion trends with the signature Fashpa focus on Fit, Fabric, and Finish.
Take a look at some of the designs presented in the slides.